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Advertising and Public Relations

Learn to stay ahead of the curve and understand the principles and practices of advertising and public relations through cutting-edge technology and the study of the latest in audience research and theory.

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Program Overview

Advertising and Public Relations at Bryant

In today's consumer-focused world, advertising and public-relations professionals are in high demand as companies struggle to maintain their brand image and product sales on a roller coaster ride of capricious consumer interests, social media trends, and economic factors.

Learn to stay ahead of the curve and understand the principles and practices of the profession through cutting-edge technology and the study of the latest in audience research and theory.

Additionally, our program offers you the opportunity to put theory into practice through internships on campus and at top public relations and advertising firms in New England.

You can apply the skills learned in public relations and advertising classes – writing, argumentation and persuasion, public speaking – to countless professions, from marketing researcher to lobbyist and campaign director to liaison officer.

Cross-Disciplinary Advantage

  • A strong liberal arts foundation develops critical thinking and communication skills essential for success and continuous growth in every field.
  • Your business minor will be a competitive advantage that highlights the acumen and problem-solving abilities cultivated through real-world projects
  • Whether you pursue grad school or begin a career after graduation, the credentials of your major and minor distinguish you.  
A Bryant Education